Truly get to know your customers, but first, see how LifeStars works

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The always-on research app that keeps your customers at the heart of your decision making

LifeStars Research App Explainer Video
Always-on research app

Always on
research

Easy to use research app

Speedy &
intuitive

Customisable research app

Make it
your own

Reward research app customers

Reward your
customers

Give your customers a seat on the board – true customer-centricity

A lot has changed in the last few years, meaning we shouldn’t make business decisions based on historic insight or gut alone.

The truth is that customers are changing all the time. So, your insight needs to be current, relevant, robust, and representative. LifeStars ensures you know your customers better than anyone else.

Insight when you want it, delivered on your terms

Designed by researchers, built by experts, our fully customisable research software platform is developed just for you.

We deliver self-serve, always-on, consumer insight via a web application. We then utilise our native Apple and Android apps to get you to the heart of a consumer’s world to allow constant dialogue, allowing them to share their opinions.

LifeStars delivers quick answers to key questions

Quickly run any research project by creating your own survey or by choosing from our extensive library of survey templates:

  • Attitudes & opinions about your brand
  • Customer experience feedback/NPS
  • Quick votes on NPD or pack design
  • Segment feedback
  • Ad testing
  • PR & business case statistics
  • Trend exploration
LifeStars Research app screen one
LifeStars Research App screen 2
LifeStars Research App Screen 3

Reward participants for sharing their opinions

LifeStars has a built-in incentivisation system. Stars are awarded for completed tasks and surveys in a non-monetary way to recognise and thank highly engaged consumers for their feedback.

Or they can be redeemed/converted into financial rewards. You decide.

Cleverly built so you can make it your own

LifeStars is built so that you can tailor it to be perfect for you, and even better, you only pay for what you need.

You get to ask the questions you want, when you want. If you want to plug in your loyalty programme, no problem. The opportunities are endless.

Designed by research experts to engage your customers

LifeStars was designed by the clever folk at Spark Market Research, a specialist insight agency, to always allow clients to place their consumers at the heart of decision-making.

We’ve then engaged with a team of very smart developers to ensure our app is an amazing UX for your customers.

Reward your Customers

Thank your customers with some amazing rewards. Answering surveys earns your participants ‘Stars’ that can be converted into cash to spend against lots of top brands.

Why is frequent, quicker and cost effective research important?

Senior business decision makers believe that access to quicker research would improve efficiency, but think it costs too much. LifeStars allows quicker research, whilst providing a cost-effective solution. This means brands can truly connect with and know their customer segments, as well as their changing opinions. In an ever-evolving market place, LifeStars allows brands to truly put their customers at the heart of their decision-making.

80%

of senior business decision makers believe access to quicker consumer responses would improve efficiency*

44%

of senior business decision makers would conduct more market research but don’t as they believe it costs too much*

34%

of senior business decision makers believe market research takes too long*

*Research carried out by Spark with 250 B2B senior managers across the UK; February 2024.

Smart pricing to suit your insight needs from £2,000/€2,250 p.m.

Here is what’s in the box

Make it your own

When you subscribe, the features detailed below can all be simply switched on for a small monthly fee. The app can then be perfectly tailored for your business and your research goals.

What is LifeStars?

LifeStars is a customisable research platform that allows brands to gather consumer insights quickly and efficiently through surveys sent via a web and mobile app.

How do I get started with LifeStars?

It’s really easy. Just contact us using this link and we will get in touch and walk you through the set up. With a few questions we will establish how best to make LifeStars work for you.

Can I create my own surveys on LifeStars?

Yes, you can create your own surveys or use LifeStars’ pre-built templates to make it even quicker. If you create a survey that you really like you can even save that as a template for future use.

How do participants access the surveys?

Participants can download the LifeStars app from the Apple App Store or Google Play Store and participate in surveys after answering some straightforward screening questions.

What incentives do participants receive?

Participants earn ‘stars’ for completing surveys. These stars can be converted into financial rewards and redeemed with over 80 household brands.

How quickly can I get responses to my surveys?

Same day. As soon as you send out your survey your customers’ phones will start buzzing, so they can start answering straight away.

What kind of insights can LifeStars provide?

LifeStars provides insights on brand attitudes, customer experience, NPS scores, ad testing, trend exploration, and much more.

Who owns the data collected through LifeStars?

While the client remains the data controller, LifeStars aggregates the data and provides insights without revealing individual respondent identities. LifeStars will never ask for Personally Identifiable information in relation to your customers.

Is LifeStars compliant with GDPR?

Yes, LifeStars ensures that all GDPR requirements are met during customer invitation and data collection processes.

How can I contact LifeStars for more information?

You can contact LifeStars by emailing hello@lifestars.com or by phone at 0113 4872742 (UK), 0879548300 (Ireland)

Bring your customers closer to your decision making

Turn it on.